O júri de shortlist terá participação do brasileiro Michel Motta da Trunfo Sudler Brasil
São Paulo, abril de 2021 - O Estadão, representante oficial do Cannes Lions Festival Internacional de Criatividade no Brasil, anunciou que a organização do Lions Festivals divulgou os nomes dos jurados que irão fazer o julgamento dos semifinalistas para os trabalhos mais criativos mundialmente e de referência em excelência, que acontecerá em junho. Dentre os membros, está o brasileiro Michel Motta que irá compor a categoria Health & Wellness.
O evento, completamente digital, será realizado entre os dias 21 a 25 de junho deste ano, contando com gratuidade para os assinantes do LionsMembership. Para sua nova edição, a organização do festival propôs algumas mudanças no número de especialistas mulheres no corpo de jurados, este ano, o gênero feminino representará 52% do público de jurados entre todos os setores da indústria criativa - uma tentativa de cada vez mais levar a força feminina para o cenário.
Serão mais de 50 países que formarão o júri durante o festival. Como representantes da América Latina: Argentina, Colômbia, Costa Rica, Guatemala, México, Peru, Porto Rico, juntamente com especialistas do setor de toda a região Ásia-Pacífico - China, Hong Kong, Tailândia, Japão, Índia, Cingapura, Taiwan, Filipinas, Austrália e Nova Zelândia - ao lado de membros da Europa e EUA.
O Brasil faz parte da lista e será representado por Michel Motta, Diretor Criativo da Triunfo Sudler Brasil. Com mais de 15 anos de experiência em áreas como: Publicidade, Saúde, Farmácia, Design Gráfico entre outros, o brasileiro julgará a categoria Health & Wellness Lions juntamente com outros nomes relevantes no mercado.
"O trabalho criativo vencedor do Leão não depende de localização, ele surge de todos os cantos do mundo para competir e ser referência em excelência no cenário global. Portanto, é incrível dar as boas-vindas a este grupo verdadeiramente global de especialistas nos júris. A cada ano, nossos júris ficam mais diversificados. Isso é parte de nosso compromisso contínuo de nomear talentos de elite de toda a extensão de nossa comunidade global," , comenta Simon Cook, o diretor administrativo do LIONS.
Além disso, Phillip Thomas, presidente do LIONS complementa "Os membros do nosso júri representam todas as regiões do mundo e ilustram a escala global dos prêmios do Lions. O Cannes Lions Live, nossa experiência inteiramente digital em junho, permitirá que a nossa comunidade se junte a nós - em todo o mundo - para celebrar a criatividade vencedora do Lions".
A dinâmica de avaliação dos trabalhos será remota, ou seja, cada participante do júri estará em seu local de origem. Em relação ao processo, Susie Walker, VP de Awards & Insight do Lions fala da importância dos jurados na primeira etapa, pois são eles que criam com os nomes indicados à final. "Estamos empenhados em fornecer uma experiência de julgamento de classe mundial no padrão pelo qual somos conhecidos e, o que é crucial, cada peça de trabalho criativo terá o tempo e a discussão que merece.", explica Susie.
Os membros do júri do shortlist de 2021 são os seguintes:
Júri do Shortlist de Brand Experience & Activation Lions
Stephen Herold, Design Principal, IBM iX, Suiça
Masato Mitsudera, CEO / Executive Creative Director, FACT ADK, Japão
Vidya Manmohan, Founder & Creative Chairwoman , V4 Good Advertising, Emirados Árabes Unidos
Karl Waters, Creative Partner, Folk Wunderman Thompson, Irlanda
Victor Petri, Partner, Head of Activation, Robert/Boisen & Like-minded, Dinamarca
Kwint De Meyer, Creative Director, DDB Brussels, Bélgica
Bolaji Alausa, Executive Creative Director, Noah's Ark, Nigéria
Martin Schlumpf, Creative Director, Joe Public, África do Sul
Chanatthapol Tiensri, Executive Creative Director, TBWA\Tailândia
Bruno Vohwinkel, Deputy Executive Creative Director, Havas Milan, Itália
Dmitry Vtulkin, Creative Director, BBDO Moscow, Rússia
Eva Hasson, Trendspotting Director & Creative Strategist, BBR Saatchi & Saatchi, Israel
Diego Lanzi, Executive Director & Chief Creative Officer, FCB Dos Puntos Crea, Guatemala
Maciej Twardowski, Executive Creative Director, Ogilvy Social.Lab Polônia
Gian Carlo Lanfranco, Co-Founder / Chief Creative Officer, L&C NYC-LIMA, Perú
Luis Ribó, CEO, Isobar & dentsumcgarrybowen, México
Jaime Duque, Executive Creative Director, MullenLowe SSP3, Colômbia
Martine H. Flatlie, Chief Marketing Officer, Legevisitt, Noruega
Pancho González, Chief Creative Officer, Inbrax, Latam
Charlene Chua, Creative Director, BBH, Singapura
PG Aditya, National Creative Director, Dentsu Webchutney, Índia
Heather Chambers, Chief Creative Officer, Leo Burnett, Canadá
Zoha Zoya, Creative Director - Head of Experience Design, R/GA, EUROPA, ORIENTE MÉDIO E ÁFRICA
Jennifer Hu, Chief Creative Consultant, Ogilvy, Taiwan
Lucille Marie Essey, SVP, Executive Creative Director, Jack Morton Worldwide, EUA
Jason Williams, Chief Creative Officer, Leo Burnett, Austrália
Júri do Shortlist de Design Lions
Liza Enebeis, Creative Director, Studio Dumbar, Países Baixos
Thanyaluck Pongachayaluck, Creative Director, GreynJ United, Tailândia
Sachin Kamble, National Creative Director, Leo Burnett, Índia
Olaf Cuadras, Creative Director, DDB Espanha
Sheng Jin Ang, Executive Creative Director, MullenLowe Singapura
Shelley-Ann Atkinson, Partner, Murmur, África do Sul
Júri do Shortlist de Direct Lions
Laura Kim, Executive Creative Director, Independent, Canadá
Kimberley Ragan, Group Creative Director / Head of Brand Experience, Colenso BBDO, Nova Zelândia
Clara Uddman , Art Director, Save-Our-Souls, Suécia
Juan Jose Posada, President / Chief Creative Officer, Grey, Colômbia
Satoshi Chikayama, Executive Creative Director, TBWA\Hakuhodo, Japão
Alfredo Alquicira, Executive Creative Director, McCann Worldgroup, México
Jolien Tuyteleers, Creative - Copywriter, Wunderman Thompson Antwerp, Bélgica
Bridget Johnson, Executive Creative Director, The Riverbed Agency, África do Sul
Thomas Li, Executive Creative Director, Leo Burnett Shanghai, China
Valentina Maksyakova, Executive Director, AVM Media, Rússia
Friso Ludenhoff, Executive Creative Director, Publicis Groupe Países Baixos
Satit Jantawiwat, Chief Creative Officer, Cheil, Tailândia
Alex Pineda, Creative Director, TBWA\Raad, Emirados Árabes Unidos
Nicolas Zarlenga, Partner & Chief Creative Officer, The Juju, Argentina
Nicolas Courant, Chief Creative Officer, Ogilvy Singapura
Andrea Auz, Creative Director, PAPER, Equador
Ayse Aydin, Chief Creative Officer, Publicis Groupe, Turquia
Signe Zacher Carlsen, Chief Creative, Advice, Dinamarca
Ricardo Chadwick, Partner / Chief Creative Officer, Fahrenheit DDB Perú
Judite Mota, Chief Creative Officer, VMLY&R, Portugal
Stefanie Golla, Creative Director, Accenture Interactive, Áustria
Júri do Shortlist de Film Craft Lions
Devin Kennedy, Executive Creative Director, King James Group, África do Sul
Marcus Svanberg, Director, Bleck film, Suécia
Sneha Iype, Executive Producer / Partner, Nirvana Films, Índia
Alba Barneda, Head of Production, CANADÁ, Espanha
Thasorn Boonyanate, Executive Creative Director, Wunderman Thompson Tailândia
Rodrigo Garcia Saiz, Director, Central Films, México
Yael Staav, Director, Animals (Canadá) / Furlined (USA), Canadá
Pejman Fakharian, Filmmaker | Creative Director, 2012 Studio, Irã
Jonathan Chong, Director, Photoplay Films, Austrália
Nadine Baltes, Head of Production, Havas Düsseldorf GmbH, Alemanha
Amy Wertheimer, EVP, Group Executive Producer, BBDO NY, EUA
Sariyanti Sannie, Executive Producer, Six Toes TV / TBWA Singapura
Jo Lumb, Head of WAS Studios, We Are Social, RU
Valentina Fronzoni, Founding Partner & Executive Producer, the BigMama s.r.l., Itália
Anh-Thu Le, Director of Production, TBWA\Chiat\Day LA, EUA
Kacper Sawicki, Executive Producer, Papaya Films, Polônia
Loren Bradley, Executive Producer, FINCH, Austrália
Elsa Rakotoson, CEO, Founder, Executive Producer, Frency Paris, França
Adam Isidore, EVP, Director of Integrated Production, FCB NY, EUA
Júri do Shortlist de Film Lions
Marloes van den Berg, Chief Production Officer, 180 Amsterdam, Países Baixos
Alice Chou, Chief Creative Officer, Dentsumcgarrybowen Taiwan
Thomas Pries, Executive Creative Director & Partner, The Unicorn, Dinamarca
Wuthisak Anarnkaporn, Film Director, FACTORY 01, Tailândia
Dora Pruzincova, Chief Creative Officer, DDB Prague, República Tcheca
Jens Mortier, Chief Creative Officer, mortierbrigade, Bélgica
Graham Drew, Chief Creative Officer, Grey Malásia
Giovanni Bedeschi, Owner / Director and Executive Producer, bedeschifilm s.r.l., Itália
Andreas Putz, Chief Creative Officer, Jung von Matt Donau, Áustria
Brett Morris, CEO, Nahana Communications Group (part of the FCB Network), África do Sul
Yinbo Ma, Executive Creative Director, BBH, China
Nuno Jerónimo, Founder and Executive Creative Director, O Escritório, Portugal
Kalle Widgren, CEO, TBWA Stockholm, Suécia
Axel Grimald, Global Executive Creative Director, Publicis, Global
Lilian Luethi, Head of Production, frame eleven + partners AG, Suiça
Serena Abi Aad, Head of Content, Havas Worldwide, Emirados Árabes Unidos
Diana Triana, General Creative Director, McCann Colômbia
David Douglass, Executive Creative Director, Anomaly Toronto, Canadá
Hira Mohibullah, Executive Creative Director, BBDO Paquistão
Jessica Apellaniz, Chief Creative Officer Latam, Ogilvy, Latam
Camilla Bjørnhaug, Creative, TRY, Noruega
Ali Ali, Film Director, Good People, Egito
Pallavi Chakravarti, Executive Creative Director, Taproot Dentsu, Índia
Kris Kyoungju Lee, Global Executive Creative Director, Cheil Worldwide, Global
Phil van Bruchem, Executive Creative Director, BWM Dentsu, Austrália
Sue Higgs, Joint Executive Creative Director, dentsuMB, RU
Adrian Miller, Chief Creative Officer, Ogilvy Indonésia
William John, Creative Director, Saatchi & Saatchi, RU
Damian Hanley, Creative Director, In the Company Of Huskies, Irlanda
Natasha Wellesley, Executive Producer, Ventureland, EUA
Kim Pick, Executive Creative Director, VMLY&R Nova Zelândia
Júri do Shortlist de Health & Wellness Lions
Dick Dunford, Executive Creative Director, TBWA\Worldhealth, RU
Michel Motta, Executive Creative Director, Triunfo Sudler Brasil
Joanna Lojko, Managing Director / Board Member, Rak'n'Roll Cancer Foundation, Polônia
Emanuele Tragella, Executive Creative Director, Havas Life Itália
Gustavo Pratt, Owner & CEO, Asterisco Healthcare Communications, México
Todd Henwood, EVP, Executive Creative Director, GSW, Canadá
Tuesday Poliak, Chief Creative Officer, Wunderman Thompson Health, EUA
Gerrard Malcolm, Director, Insight AU, Austrália
Mandi Fine, CEO, F/NE, África do Sul
Manuel Frank, Global Creative Chair, Health & Chief Creative Officer Alemanha, Edelman, Global
Sinéad Murphy, Creative Director, Independent, RU
Júri do Shortlist de Industry Craft Lions
Ton Hollander, Chief Creative Officer, Optimist Inc, Europa
Nic Adamovich, Head of Design, Host/Havas, Austrália
Lasse Vintersbølle, Creative Director, Hjaltelin Stahl, Dinamarca
Celine Mornet-Landa, Creative Director, Sid Lee Paris, França
Abi Aquino, Chief Creative Officer, Mullen Lowe Treyna, Filipinas
Masayoshi Kodaira, Designer / Art Director, FLAME inc., Japão
Júri do Shortlist de Media Lions
Joost Hoppe, Global Media Lead, Heineken, Global
Motoko Nakao, Media Division Lead, TBWA Hakuhodo, Japão
Susanne Persson, Country Manager, Verizon Media, Suécia
Oliver Schönfeld, Managing Director, TWmedia, Suiça
Carlos Rojas Girao, CEO, IPG Mediabrands Perú
Natalia Kiryanova, CEO, Wavemaker, Rússia
Pascal Crifo, CEO & Founder, Blue449, França
Camilla Halleraker, Managing Director, Starcom, Noruega
Begoña de la Sota, CEO, Mediacom, Espanha
Carolina Sandoval Villamil, Media Director Latam, GSK Consumer Healthcare, Latam
Tanya Schreuder, Group Managing Director, Media Brands Dentsu, África do Sul
Sandra Onofri, Group Strategy Director, Havas, Alemanha
Gauthier Elslander, Managing Director, Initiative, Bélgica
Charu Aggarwal, Chief Strategy Officer, Havas Group, South East Asia & Índia
Benjamin Condit, CEO, Mindshare, China
Asad Rehman, Director Media & Digital Transformation, Unilever, Emirados Árabes Unidos
Juan Pedro McCormack, CEO, Media dentsu Latam, Dentsu, Argentina
Caroline Moul, President, PHD Canadá
Gina McKinnon, Managing Director, Fuse @ OMD, APAC
Vaishali Verma, CEO Initiative Índia
Jessica Roberts, Chief Client Officer, OMD Europa, Oriente Médio e África
Júri do Shortlist de Outdoor Lions
Rafael Reina, Chief Creative Officer, Ogilvy De La Cruz, Porto Rico
Anna Salonen, Art Director, Nord DDB Stockholm, Suécia
Lili Jiang, Group Creative Director, Cheil Worldwide, Hong Kong
Emilio de Haan, Founder/Creative Director, HERC, Países Baixos
Angie Tijam-Tohid, Creative Director & Head of Content, Ace Saatchi & Saatchi, Filipinas
Huelander Escalante, Chief Creative Officer, McCann San José, Costa Rica
Katrina Encanto, Global Creative Director, MullenLowe London, Global
Ioana Zamfir, Executive Creative Director, MRM, Romênia
Sebastien De Valck, Creative Director, BBDO Bélgica, Bélgica
Gabriela Paredes Olguin, VP Creative, Agencia i, México
Rene Baquero, Managing Director & Chief Creative Officer, HOY by Havas, Colômbia
Davi Sing Liu, Regional Chief Creative Officer, Great China, Grey, China
Gary Steele, Executive Creative Director, DDB Aotearoa Nova Zelândia
Sarah McGregor, Executive Creative Director, Communicado, Austrália
Francisco Bledel, Creative Director, Publicis, Argentina
Mel Routhier, Chief Creative Office, WPP Walgreens Team, VMLY&R, EUA
Fabio Silveira, General Manager, Havas Creative Middle East, Emirados Árabes Unidos
?lkay Gürp?nar, Chief Creative Officer, TBWA\Istanbul, Turquia
Torgbor Mensah, Executive Chairman, DDP Outdoor Limited, Gana
Sara Phillips, Creative Director, Wieden+Kennedy, EUA
Billy Faithfull, Chief Creative Officer, Engine Group RU
Júri do Shortlist de PR Lions
Victor Ng, Executive Creative Director, Edelman Singapura
Reona Onoue, Operating Officer / PR Planner, Inoue Public Relations Inc., Japão
Alexandre Faure, Managing Director, Edelman, França
Janet Tsai, Global Lead, China Brand Practice, Ogilvy, Global
Hafida Abahai, CEO, Weber Shandwick, Países Baixos
Neha Mehrotra, Executive Vice President, PR & Client Centricity, Avian WE, Índia
Natasha Romariz Maasri, Executive Creative Director, Leo Burnett, Líbano
Amy Brill, Head of PR, M&C Saatchi, Emirados Árabes Unidos
Babette Kemper, Co-Founder & Managing Director, achtung! Mary, Alemanha
Krista Webster, President & CEO, Veritas Communications and Vice Chair, MDC Partners, Canadá
Mandarva Stenborg, CEO & Partner, Abby Priest, Suécia
Ludi García, Managing Director, Hotwire Public Relations, Espanha
Michael Maslov, General Director, Partner, Ketchum, Rússia
Higinio Martínez, General manager & Consejero Delegado Omnicom PR Group, Espanha & Portugal
Charlie Coney, Executive Creative Director, West Coast Region, Golin, EUA
Clarisse Berggårdh, CEO, Pohjoisranta BCW OY, Finlândia
Oana Bulexa, Managing Partner, MSL The Practice, Romênia
Beatrice Agostinacchio, Managing Director, Hotwire Itália
Vanessa Ho Nikolovski, Chief Client & Growth Officer, Asia Pacific, Weber Shandwick, APAC
Ruth Allchurch, Managing Director, WE, RU
Júri do Shortlist de Social & Influencer Lions
Pierre Duquesnoy, Executive Creative Director, Belle, França
Anna Lichnog, Executive Creative Director, Jung von Matt NEXT ALSTER, Alemanha
Akanksha Goel, Founder & CEO, Socialize, Middle East, África & Índia
Joakim Khoury, Partner & Senior Creative, Åkestam Holst NoA, Suécia
Alberto Pachano, Managing Director, We Are Social, Espanha
Max Sardella, Social Media & Influencer Marketing Manager, Red Carpet, Itália
Johanna Calic, Head of Creative Effectiveness, Google, Latam
Jordan Schmid, Partner & President, No Fixed Address, Canadá
Shivani Maharaj, National Head of Content & Partnerships, Wavemaker, Austrália
Shirin Majid, Deputy Executive Creative Director, VCCP, RU
Vibeke Nannerup, CEO & Founder, Liquidminds, Dinamarca
Para mais informações: clelia.salgado@estadao.com